If you don’t like coffee, skip Coffebar. But if you’re a coffee fan, this might quickly become your favorite energy bar.
Unlike most bars, Coffeebar doesn’t taste like granola or nuts. It smells richly of coffee and tastes like chocolate-covered espresso beans. And like coffee, it will give you a good dose of caffeine – 100 mg per bar. Boston’s New Grounds Food, makers of Coffeebar, use only the best ingredients. Expect organic, fair trade coffee. The other ingredients are non-GMO and organic, too. These bars are also vegan and gluten-free.
Coffeebars come in three flavors: caramel macchiato, coconut mocha and mocha latte. Depending on flavor, each Coffeebar contains 180-190 calories. At 10 grams of sugar, these aren’t the lowest-sugar bars around. They also include 3-4g of dietary fiber, 3-4g of protein, and 10% of the recommended daily dose of iron. The main ingredients by weight are dates, gluten-free oats, almond butter, brown rice syrup and dark chocolate.
Young entrepreneurs Johnny Fayad and Ali Kothari invented Coffeebar. When they were freshmen, they found that an 8 am financial accounting class cut into their coffee drinking time. So the two business majors developed a way to eat their coffee on the way to class.
They won the Audience Favorite Award in the 2013 Husky Startup Challenge at Northeastern University. In 2014, their Kickstarter campaign raised $44,000 in 44 days from 1,103 backers. People love coffee, after all.
Johnny and Ali aren’t coldhearted businessmen. Like many forward-thinking businesses of today, they have devised ways to help others. For example, by supporting a mobile library school in Nicaragua and supporting a microloan program for businesswomen in Guatemala. You know, places where all this delicious coffee is grown.
At three for $8.99, these bars aren’t cheap. You can also order a box of 12 for $36. Or, since coffee is an addiction, New Grounds Food also offers a subscription program.